Many dentists hold the view that their job is to help improve the health of other people. Now, this is true in every sense, but dentists shouldn’t forget that running a practice is also a business. As such, proper management is crucial in ensuring that the clinic stays in business and remains capable of keeping patients healthy.
That said, it’s important to point out what many dentists do wrong in managing their practice. Here are a few of these mistakes:
Ignoring the Fiscal Aspect of Management
Here’s the truth: money does matter in running a dental practice. You need enough funds to cover the cost of rent, equipment purchases, and the wages you provide for your staff. As such, you have to improve your cash flow as much as you can. Be proactive in knowing how you earn money and finding ways of making sure you get more.
One good way of doing so is to negotiate with insurance providers to increase dental PPO reimbursement rates for your practice. It also helps to cut down on overheads and make sure the fees you charge are at competitive rates.
Failing to Create a Good Office Image
An office image is important for any practice. You have to make sure that you are providing the best possible customer service using the best possible products and equipment for your patients. Your clients do see into this and draw impressions from their experiences. You have to build a good office image that would please your clientele and your staff.
Criticism makes one stronger – and this applies to your practice, too. It’s important to provide an avenue for patients to air their concerns on how you can further improve your service. Consequently, staff members should also be able to suggest improvements. And of course, as the dentist, it’s your duty to provide feedback to your staff.
Steer clear from these mistakes if you want to have a thriving dental practice.